TLDR
- Executive VP Teresa A. Jones sold 600 Costco shares worth $595,230 on August 22, 2025
- Costco insiders have sold over $34 million in shares from March to August 2025 with no insider purchases
- Company reported Q3 2025 net sales of $62 billion, up 8% year-over-year but below analyst expectations
- Stock is trading 9% below its February 2025 record high despite 216% returns over five years
- Analysts maintain bullish outlook with price targets ranging from $975 to $1,160
Costco Executive Vice President Teresa A. Jones sold 600 shares of company stock on August 22, 2025. The transaction was valued at $595,230, adding to a pattern of executive selling that has characterized the retailer’s stock activity this year.
Jones’ sale represents the latest in a series of insider transactions at the warehouse club operator. From March through August 2025, Costco executives have collectively sold more than $34 million worth of shares.

CEO Roland Vachris led the selling activity with $3.35 million in stock sales during this period. Other top officers have also participated in the selling trend, creating a notable pattern of executive activity.
The company has reported zero insider purchases during the same timeframe. This absence of buying activity by company insiders has drawn attention from market watchers.
TipRanks’ AI analyst Spark rates Costco stock as an “Outperform” despite the insider selling activity. The rating is based on the company’s strong financial performance and positive earnings sentiment.
Costco’s stock has delivered impressive long-term returns for investors. The shares have gained 216% over the past five years, demonstrating the company’s ability to create shareholder value.
However, the stock is currently trading about 9% below its February 2025 record high. This pullback reflects some investor concerns about valuation and near-term performance.
Financial Performance Shows Mixed Results
The company’s most recent quarterly results showed both strengths and challenges. Costco reported Q3 2025 net sales of $62 billion, representing an 8% increase from the previous year.
Same-store sales excluding gas rose 8%, beating analyst expectations. This metric is closely watched as it shows the health of existing store operations.
Total revenue came in at $61.96 billion, falling short of the $63.19 billion that analysts had forecast. The miss highlighted some pressure on the business from changing market conditions.
E-commerce sales provided a bright spot with 15.3% year-to-date growth. This digital expansion has been a key focus for the retailer as shopping habits evolve.
The membership model continues to drive recurring revenue streams. This business structure helps insulate Costco from some competitive pressures that affect other retailers.
Institutional Investor Activity Remains Mixed
Institutional investors have shown varied responses to Costco’s recent performance. Major firms like Vanguard and BlackRock have increased their holdings in the company.
Other institutional investors have moved in the opposite direction. Some have reduced their positions or completely liquidated their Costco holdings.
The mixed institutional activity reflects the complex investment landscape surrounding the stock. Different investment strategies and risk tolerances are driving these varied approaches.
Analyst sentiment remains largely positive despite recent challenges. Price targets from leading analysts range from $975 to $1,160 per share.
The wide range in price targets shows varying opinions about the stock’s fair value. Analysts continue to cite e-commerce growth and international expansion as positive factors.
Current market capitalization stands at $435 billion with year-to-date price performance of 8.96%. Average daily trading volume reaches 2.1 million shares, indicating healthy liquidity.
Technical analysis currently shows a “Buy” signal for the stock. This suggests that chart patterns and momentum indicators remain favorable for potential investors.
Executive VP Teresa A. Jones’ $595,230 stock sale on August 22, 2025, continues the pattern of insider selling that has characterized Costco throughout 2025.