TLDR
- Dogecoin dropped 21% over the past week, currently trading around $0.20 despite positive corporate news
- Whale wallets sold 360 million DOGE tokens valued at approximately $74 million after recent announcements
- House of Doge revealed plans for a Nasdaq merger while Thumzup Media explored DOGE payment integration
- Critical support level sits at $0.19 with analysts monitoring for potential recovery or further decline
- Broader crypto market weakness and thin liquidity conditions intensified selling pressure across meme tokens
Dogecoin experienced a 21% decline over the past seven days despite two corporate announcements that initially appeared bullish for the meme token.

The token currently trades near $0.20, facing pressure from both whale selling and broader market weakness. House of Doge, the corporate entity backed by the Dogecoin Foundation, announced merger plans with a Nasdaq-listed company three days ago.
The announcement included details about launching a corporate treasury. However, the news failed to generate sustained upward price momentum.
Thumzup Media Corporation separately revealed on October 15 that it was exploring Dogecoin integration for creator payouts. The company stated it wanted to reduce transaction friction and attract crypto-native users to its social advertising platform.
Chief Executive Robert Steele explained the goal was building a scalable rewards engine. The system would route payments through blockchain technology to remove intermediaries.
The Thumzup announcement was exploratory rather than a confirmed product launch. Traders responded with caution and began taking profits on existing positions.
DOGE declined roughly 3% following the Thumzup news. The token now sits approximately 26% lower for the month and about 73% below its all-time high of $0.74.
Large Holders Exit Positions Despite Positive Developments
On-chain data reveals a different story from the corporate headlines. Whale wallets offloaded 360 million DOGE tokens worth roughly $74 million in recent days.
The selling activity occurred alongside a broader crypto market flash crash. However, the volume of Dogecoin-specific selling exceeded typical market movements.
This whale activity followed earlier price rallies toward $0.25 to $0.30 fueled by speculation. When upward momentum faded, large holders began exiting their positions.
Bitcoin and Ethereum also experienced weakness during the same period. Declining liquidity and increased risk aversion spread throughout the crypto market.
Meme tokens typically face sharper corrections during market downturns. Traders often shift capital toward larger market cap assets when conditions deteriorate.
Analysts noted that weak follow-through from corporate catalysts added to the selling pressure. Reduced inflows into meme tokens and thinner liquidity compounded the decline.
Key Support Level Determines Next Move
The $0.19 price level represents critical technical support for Dogecoin. Market analyst Ali Martinez stated that holding this level could enable a move toward $0.33.
Martinez shared analysis showing DOGE trading within an ascending parallel channel. Maintaining support near the lower boundary could trigger recovery toward $0.25 resistance and potentially $0.33 with improved momentum.
A breakdown below $0.19 could expose the token to losses near $0.17. Traders identified resistance between $0.22 and $0.24 that requires stronger buying volume to clear.
The Relative Strength Index for Dogecoin registered near 45 at press time. RSI readings below 50 generally indicate weakening market sentiment and momentum.
Technical analysts emphasized that the next 48 to 72 hours will be critical. The period will likely determine whether DOGE stabilizes or extends losses below key support.
Recent price action shows the token bounced from a key trend line. This bounce demonstrated buyer support despite ongoing whale selling activity.
Trading volumes reached 10% of circulating supply. Some analysts suggest clearing $0.22 resistance could initiate a stronger recovery rally.
Thumzup previously invested $2.5 million in DogeHash Technologies for DOGE mining exposure. The company clarified that Dogecoin would serve as an alternative payout option rather than replacing traditional fiat payments.