Key Takeaways
- Shares of Lucid Group (LCID) advanced 4.2% to reach $9.96, despite experiencing trading volume 43% lower than typical levels.
- The base 2027 Gravity Touring model, priced from $79,900, now features DreamDrive 2 Premium and an additional key fob as standard equipment.
- Grand Touring variants receive enhanced standard content with a starting price of $98,900, plus a newly introduced $10,500 Prestige Package arriving in summer 2026.
- The Gravity SUV secured the prestigious 2026 World Luxury Car of the Year recognition from World Car Awards judges.
- Wall Street analysts maintain a cautious outlook with a consensus “Reduce” rating and average price target of $13.14; RBC lowered its forecast to $10 on manufacturing challenges.
Shares of Lucid Group (LCID) were changing hands at $9.96 during Thursday’s trading session.
On Wednesday, Lucid Group announced enhancements to its 2027 Gravity SUV range, incorporating additional standard equipment and introducing a premium option package. The electric vehicle manufacturer’s shares responded with a 4.2% increase, although the rally occurred on subdued trading activity—43% below normal volume—suggesting limited market enthusiasm for the announcement.
The base-level 2027 Gravity Touring variant now comes equipped with the company’s DreamDrive 2 Premium advanced driver assistance technology and an additional key fob without extra charge. Pricing for this trim begins at $79,900 for American buyers and $113,500 for Canadian customers, excluding applicable taxes and destination charges.
Meanwhile, the higher-tier Grand Touring model receives expanded standard equipment including the Comfort & Convenience Package, Power Package, and a choice of 21-inch or 22-inch wheels. This variant carries a base price of $98,900 domestically and $139,500 in Canada.
Premium Prestige Package Set for Mid-2026 Launch
Lucid has announced a forthcoming Prestige Package exclusively for Grand Touring buyers, carrying a $10,500 price tag in the United States and $14,000 in Canada. This premium bundle includes upgraded 22-inch or 23-inch wheels, the Surreal Sound Pro premium audio system, Dynamic Handling Package enhancements, and third-row passenger seating. Availability is scheduled for summer 2026.
“With the 2027 updates, we’ve expanded standard features, simplified choices, and introduced a new Prestige Package,” said Erwin Raphael, SVP Revenue at Lucid.
The Gravity SUV recently earned the distinguished 2026 World Luxury Car of the Year title, selected by more than 100 automotive journalists from around the globe. According to the company, the updated 2027 model maintains identical EPA range specifications to its predecessor.
Lucid operates manufacturing facilities in both Arizona and Saudi Arabia. The Gravity represents the brand’s second production vehicle and inaugural SUV offering, complementing the Air luxury sedan. The company has outlined plans for two additional models—the midsize Cosmos and Earth vehicles, both targeting price points below $50,000.
Analyst Community Remains Skeptical
Despite Thursday’s share price increase, Wall Street’s perspective on LCID remains largely negative. According to MarketBeat data, the consensus analyst rating stands at “Reduce” with an average price objective of $13.14.
Bank of America recently launched coverage with an “underperform” designation and established a $10 price target. Morgan Stanley reversed its previous optimism, downgrading LCID from “buy” to “underweight” while dramatically reducing its target from $30 down to $10. Similarly, RBC Capital trimmed its forecast to $10, citing persistent manufacturing execution risks.
However, some positive sentiment exists: Zacks Investment Research upgraded the stock from “strong sell” to “hold,” while Benchmark maintained its “buy” recommendation. The current analyst breakdown includes 2 buy ratings, 5 hold ratings, and 3 sell ratings.
Lucid Group currently trades with a market capitalization of $3.26 billion, operates with a debt-to-equity ratio of 3.00, and reports a negative price-to-earnings ratio of -0.82. Institutional ownership accounts for approximately 75% of outstanding shares.
The company has recently initiated the deployment of Apple CarPlay and Android Auto integration to Gravity vehicle owners through over-the-air software updates, with international expansion to Middle Eastern and European markets planned for subsequent phases.
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