TLDR
- Samsung partnered with Coinbase to bring crypto access to over 75 million Galaxy smartphone users in the United States
- Galaxy users will get exclusive access to Coinbase One membership through Samsung Wallet, offering zero trading fees and higher staking rewards
- Users can now buy cryptocurrency directly through Samsung Wallet instead of needing a separate app
- The partnership will expand globally in the coming months to reach Samsung’s one billion active Galaxy users worldwide
- Samsung Wallet integration with Coinbase first launched in July 2024 as a payment method before expanding to direct crypto purchases
Samsung has teamed up with cryptocurrency exchange Coinbase to let Galaxy smartphone users buy crypto directly through Samsung Wallet. The partnership launched on October 3, 2025, starting with approximately 75 million Galaxy users in the United States.
Galaxy users will receive exclusive access to Coinbase One through the Samsung Wallet app. This membership service normally costs between $4.99 and $29.99 per month. The subscription includes zero trading fees, increased staking rewards, priority customer support, and account protection for funds lost due to unauthorized access.
The partnership also includes access to the CB1 card. This feature allows users to spend and earn cryptocurrency. Coinbase’s Samsung Pay integration is now active for U.S. users.
Shan Aggarwal is the chief business officer at Coinbase. He said the companies are combining Samsung’s global reach with Coinbase’s platform. The goal is to provide value for people accessing crypto, starting with U.S. Galaxy users and expanding worldwide.
Drew Blackard serves as senior vice president of mobile product management at Samsung Electronics America. He stated that Samsung Wallet is a trusted tool for millions of Galaxy users. The company works to enhance the experience with added functionality.
Global Expansion Plans
The two companies plan to expand the service to more Galaxy users around the world in the coming months. Samsung has over one billion active Galaxy users globally. This could bring a large number of new mainstream investors to the crypto market.
Samsung represents about 13% of the world’s 7.4 billion smartphone users as of September 2025. This data comes from BankMyCell. The wide user base creates potential for mass crypto adoption.
Brian Armstrong is the co-founder and CEO of Coinbase. He posted on X that the partnership will make crypto more accessible. Samsung Wallet evolved from Samsung Pay, which launched in 2015.
Previous Integration Steps
Samsung rebranded its payment app as Samsung Wallet in June 2022. The company integrated multiple crypto wallet features into the application. Samsung Wallet first became a payment method and deposit option for Coinbase traders at the end of July 2025.
The October expansion allows users to purchase cryptocurrency directly within Samsung Wallet. Users no longer need to use a separate application. This streamlines the process of buying and managing digital assets.
Samsung Wallet app users can execute crypto mobile transactions and installment payments. The app also supports peer-to-peer transactions and digital identity services. These features are built into the native Samsung application.
The partnership reflects Samsung’s commitment to crypto adoption. Users can explore and engage with cryptocurrency from their mobile phones. The integration provides access through a platform many Galaxy owners already use daily.
Coinbase One membership includes partner deals and fund restoration services. The account protection covers losses from unauthorized third-party access. Priority support helps users resolve issues faster than standard service levels.
