TLDR
- Strategy stock climbed 1.64% after revealing a massive new Bitcoin buy
- A $2.13B equity raise funded the purchase of over 22,000 BTC
- Total Bitcoin holdings reached a market-leading 709,715 BTC
- Average BTC cost remains well below market despite recent buying
- Strategy doubles down on Bitcoin as a long-term treasury reserve
Strategy (MSTR) advanced its accumulation plan as it closed at $173.71, up 1.64%, after a volatile session. The company strengthened its balance sheet with a $2.13 billion bitcoin purchase funded through equity activity. Strategy increased its total holdings to 709,715 BTC, which reinforced its long-term treasury strategy.
Strategy Expands Bitcoin Holdings After Major Equity Activity
Strategy increased its BTC position with a new purchase of 22,305 bitcoin during the week ending January 19. The firm funded the acquisition using proceeds from its at-the-market equity and preferred stock sales. The transaction supported its plan to convert capital raised in markets into bitcoin exposure.
The company sold MSTR common stock and preferred securities to raise approximately $2.125 billion in net proceeds. The strategy used these funds to secure bitcoin at an average price of $95,284 per coin. The purchase lifted its aggregate cost basis to $75,979 per coin across its full portfolio.
Strategy now holds 709,715 bitcoin acquired for $53.92 billion since it began its accumulation program. The company continued applying its capital markets strategy despite market swings. Moreover, the new additions strengthened its lead as the largest publicly traded holder of bitcoin.
ATM Program Supports Ongoing Capital Conversion Plans
Strategy advanced its ATM program with large sales of common and preferred stock during the reporting period. The company issued 10.4 million MSTR shares and raised $1.83 billion in net proceeds. It also generated $294.3 million through STRC preferred stock sales while issuing smaller amounts of STRK.
The firm reported that STRF and STRD stock remained available for future issuance under the broader program. Strategy continued using these financial instruments to expand funding sources and maintain stable liquidity. The structure allowed the company to avoid pressure on operational cash flow.
The ATM activity demonstrated Strategy’s commitment to using public markets to support long-term asset allocation. The company maintained billions in remaining issuance capacity across its preferred stock lines. Moreover, the structured approach showed that its capital deployment plan remained consistent.
Bitcoin Accumulation Reinforces Long-Term Treasury Position
Strategy widened its BTC holdings during a period marked by strong market demand and rising prices. The company increased its position by more than 22,000 BTC in one week. Additionally, the move kept Strategy’s acquisition pace aligned with its long-established strategy.
The firm’s total holdings now represent more than 3% of bitcoin’s circulating supply. Strategy continued emphasizing long-term positioning rather than short-term pricing shifts. Furthermore, its blended cost basis remained well below recent purchase levels due to earlier accumulation phases.
The latest activity reflected Strategy’s sustained conviction in bitcoin as a treasury reserve asset. The company reinforced its balance sheet by converting traditional securities into digital assets. Moreover, Strategy positioned itself as a leading corporate proxy for large-scale bitcoin exposure.
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