TLDR
- February UK deliveries for Tesla declined 37% year-over-year to 2,422 units, contrasting with a 7.2% gain in the overall market
- European performance varies: growth in France, Norway, and Spain offset by declines in Netherlands and Denmark
- January EU registrations showed a 17% year-over-year decrease
- Analyst consensus rates TSLA as Hold with a $399.25 average price target
- BofA maintains Tesla is the “current leader in consumer autonomy” despite recent robotaxi challenges
Tesla experienced a significant decline in UK deliveries during February, contributing to an inconsistent European performance. According to the Society of Motor Manufacturers and Traders, the electric vehicle manufacturer delivered 2,422 units in the UK last month, representing a 37% decrease from the 3,852 vehicles sold in the same period last year.
The decline stands in stark contrast to the broader UK automotive market, which saw new car registrations increase 7.2% to 90,100 units — representing the strongest February performance since 2004.
Tesla challenged the interpretation of these figures. A company representative stated that monthly registration data doesn’t provide an accurate reflection of actual sales or customer orders, emphasizing that quarterly figures offer a more reliable indicator given the company’s delivery logistics from its manufacturing facilities to the UK market.
“Across January and February the orders and reservations from customers far exceed their respective months in 2025 and 2024, however these orders remain unfulfilled as we have not yet registered and delivered these cars to customers,” the spokesperson said.
New Automotive, a transport research organization, released alternative data on Wednesday indicating Tesla UK deliveries reached approximately 2,208 vehicles in February. The variance between the two reports stems from different data collection methodologies and sources.
European Performance Shows Regional Variation
The continental European market presents a fragmented picture. February figures revealed Tesla registrations climbed 55% in France, increased 32% in Norway, and surged 74% in Spain. However, the company experienced a 45% decline in the Netherlands and an 18% drop in Denmark.
January data showed Tesla’s EU registrations falling 17% compared to the previous year.
Meanwhile, BYD reported an 83% surge in UK deliveries during February based on SMMT figures, though overall volume remained below Tesla’s. New Automotive’s analysis showed BYD with a 40% increase, still trailing Tesla in absolute numbers.
BYD faces significant headwinds of its own. The company’s worldwide vehicle sales plummeted 41% in February, extending a downward trend to six consecutive months. New energy vehicle sales decreased 9.5% on a month-over-month basis.
TSLA shares declined marginally in early Thursday trading following the release of these figures.
Cybertruck and Robotaxi Developments
Tesla’s Cybertruck experienced a 28% sales decrease in 2025. The newly introduced “most affordable” Cybertruck configuration carries a price point significantly higher than CEO Elon Musk’s original 2019 projection.
Analyst Perspectives
BofA’s Alexander Perry designated Tesla as “the current leader in consumer autonomy,” highlighting the company’s robotaxi initiatives as a possible growth driver — though recent reporting has identified obstacles in that development program.
Wall Street’s consensus on TSLA currently stands at Hold, derived from 13 Buy ratings, 11 Hold ratings, and 7 Sell ratings from 31 analysts surveyed over the past three months.
The mean TSLA price target is positioned at $399.25, suggesting approximately 2% downside potential from current price levels.
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