Key Takeaways
- At a White House gathering on Friday, President Trump urged Americans to purchase Dell computers
- Shares of DELL climbed as much as 14.6%, reaching an unprecedented peak of $263.99 before stabilizing near +13%
- The presidential backing comes after Michael and Susan Dell contributed $6.25 billion to Trump’s federal children’s wealth program in December 2025
- Wall Street firms including Mizuho and Bank of America have recently upgraded their price projections for the stock
- Competitor Super Micro (SMCI) experienced gains exceeding 5%, supported by its robust quarterly outlook
Shares of Dell Technologies (DELL) soared to an unprecedented peak on Friday following President Donald Trump’s public recommendation that Americans purchase the company’s computers during a White House gathering.
During his address, Trump expressed gratitude to the “Dell family,” commending their accomplishments and stating they had “done such a job.” He then encouraged attendees: “Go out and buy a Dell, they’re great.” The stock’s value jumped as high as 14.6%, touching an all-time record of $263.99 per share, before moderating to approximately 13% increases.
The presidential remarks followed a substantial $6.25 billion contribution from Michael and Susan Dell to “Trump Accounts” in December 2025 — a federal initiative focused on creating wealth opportunities for American youth.
By 1:01 PM ET, shares were changing hands at $253.64, reflecting a 10.15% daily increase.
The White House recommendation provided additional momentum to a stock that had already captured Wall Street’s interest.
On Wednesday, Mizuho’s Vijay Rakesh elevated his price objective on DELL from $215 to $260, maintaining an Outperform designation. Bank of America increased its target to $246, with analyst Wamsi Mohan highlighting agentic AI as a critical demand catalyst for Dell’s hardware offerings.
Dell’s Position in the AI Server Expansion
Mohan elaborated that agentic AI “transforms a single discrete inferencing event into sequential workflows, generating multiple inference events per task.” This evolution could translate into heightened demand for CPU-intensive hardware — precisely Dell’s specialty.
Bank of America projects Dell is well-positioned to secure a portion of the $496 billion AI server marketplace.
Super Micro (SMCI) advanced more than 5% during Friday’s session. The stock had rallied earlier in the week following better-than-anticipated quarterly guidance and diminished worries regarding a Department of Justice probe. Analysts interpreted Super Micro’s projections as evidence of robust performance across the AI server industry.
Dell is scheduled to announce its Q1 FY2027 financial results on May 28.
Wall Street Projections Prior to Friday’s Rally
Prior to Friday’s price action, Mizuho’s elevated $260 target already exceeded the stock’s previous trading levels. The new record high of $263.99 momentarily surpassed even that projection.
Bank of America’s $246 price objective was established in late May, ahead of the presidential endorsement that drove shares to new heights.
Dell’s upcoming scheduled event is its earnings announcement on May 28, where market participants will closely monitor AI server revenue performance.
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