TLDR
- Ryan Cohen, GameStop’s CEO, has submitted an unsolicited $56 billion acquisition proposal for eBay, offering $125 per share—approximately 20% above eBay’s Friday closing price.
- The proposed transaction consists of equal parts cash and GameStop equity, backed by a committed $20 billion financing package from TD Securities.
- Cohen has accumulated a 5% ownership position in eBay and has indicated readiness to bypass the board by appealing directly to shareholders if necessary.
- The GameStop CEO projects $2 billion in annual expense reductions within one year and envisions creating an Amazon competitor through the merger.
- In Monday’s premarket session, eBay shares surged over 8% while GameStop climbed more than 6%.
In a stunning development on Sunday, GameStop’s CEO Ryan Cohen delivered an unexpected takeover proposal to eBay’s board of directors, offering approximately $56 billion to acquire the online marketplace giant.
Cohen’s proposal prices eBay shares at $125 each—representing roughly a 20% premium over Friday’s closing price. The announcement triggered a 6% spike in GameStop shares and propelled eBay more than 8% higher during Monday’s premarket hours.
The financing arrangement splits evenly between cash and GameStop equity. According to Cohen, GameStop holds approximately $9.4 billion in cash and marketable securities as of January 31, with the remaining funds to come from borrowing and third-party financing sources.
Supporting the ambitious proposal, Cohen has already arranged a $20 billion financing commitment from TD Securities, an arm of TD Bank. Additional funding may come from Middle Eastern sovereign wealth funds, as reported by the Wall Street Journal.
Ahead of announcing the bid, GameStop quietly accumulated a 5% ownership stake in eBay using a combination of direct stock purchases and derivative instruments.
Cohen Threatens Proxy Fight
Cohen has signaled his willingness to pursue aggressive tactics. In comments to the Wall Street Journal, he indicated preparedness to launch a hostile takeover—bringing the proposal directly before eBay’s shareholder base should the board refuse to negotiate.
Should the transaction succeed, Cohen stated his intention to lead the merged entity as chief executive officer.
Cohen contends the combination would eliminate $2 billion in eBay’s annual operating expenses within twelve months. He has identified excessive sales and marketing expenditures as primary opportunities for savings.
GameStop’s network of approximately 1,600 retail locations across the United States would function as a nationwide infrastructure for product verification, order fulfillment, and livestream shopping, according to Cohen’s letter to eBay’s directors.
“It could be a legit competitor to Amazon,” Cohen said of a combined eBay and GameStop.
A Bid Nearly Four Times GameStop’s Size
The scale of this proposal is remarkable. eBay carried a market capitalization near $46 billion when markets closed Friday. GameStop’s valuation stood at approximately $12 billion. This creates one of the most asymmetrical major acquisition attempts in recent corporate history.
Cohen has established a reputation for bold, unconventional strategies—gaining prominence during the 2021 meme stock phenomenon before joining GameStop’s board that same January. He subsequently assumed the CEO role and implemented aggressive cost-reduction initiatives that restored the company to profitability.
However, the underlying business continues to encounter significant challenges. Last month, GameStop disclosed a 14% year-over-year decline in fourth-quarter sales. The brick-and-mortar video game retail sector has faced mounting pressure as consumer purchasing patterns shift toward digital distribution platforms.
eBay, meanwhile, has demonstrated stronger recent momentum. Last week, the marketplace operator projected second-quarter revenue exceeding analyst expectations, powered by strength in collectibles, automotive parts and accessories, and live-auction formats.
Prior to this announcement, GameStop and eBay stock had advanced 32.1% and 19.5% respectively during the current year.
eBay has not yet issued a statement regarding Cohen’s acquisition proposal.


