Key Takeaways
- On May 29, Figma’s CEO Dylan Field liquidated 174,430 Class A shares totaling $4.36 million at a weighted average of $25.02 per share.
- The transaction occurred via the Field 2024 GRAT Remainder Trust using a pre-established Rule 10b5-1 trading plan initiated in August 2025.
- Shares of FIG declined approximately 5% on Wednesday, coinciding with a 3.5% retreat in the iShares Expanded Tech-Software Sector ETF.
- Although the stock has plummeted 79% year-over-year, Figma demonstrated robust fundamentals with 41% revenue expansion reaching $1.16 billion and gross margins approaching 80%.
- Multiple Wall Street firms have revised their price objectives downward, including Stifel to $25, Piper Sandler to $30, and RBC Capital to $28.
Shares of Figma (FIG) experienced a roughly 5% decline on Wednesday following disclosure of a regulatory filing showing CEO Dylan Field liquidated $4.36 million in Class A common stock earlier in May. Trading activity placed the stock near the $23 level after the announcement.
On May 29, Field transferred 174,430 Class A shares at a weighted average transaction price of $25.02, with execution prices ranging from $25.00 to $25.11 per share. The divestiture was executed through the Field 2024 GRAT Remainder Trust, with A7P Trust Company serving as the designated trustee.
This equity sale was conducted under a predetermined Rule 10b5-1 arrangement—referred to as the “Field Diversification Plan”—which Field established in August 2025. Such arrangements enable corporate insiders to execute stock transactions at predetermined times, shielding them from accusations of trading based on material non-public information.
Prior to executing the sale, the trust converted its 174,430 Class B shares into an equivalent number of Class A shares, a routine procedure specified in Figma’s corporate governance documents. After completing the transaction, the trust no longer maintains Class A share holdings.
Despite this sale, Field maintains substantial ownership in the company. His direct holdings include 37,987,566 Class B shares, with additional indirect stakes through LLL Investments LLC (14,754,517 Class B shares), the Field 2021 Descendants Trust (1,122,908 Class B shares), and the Field 2024 GRAT Remainder Trust (348,859 remaining Class B shares).
Sector-Wide Technology Weakness Contributed to Decline
The stock’s downturn wasn’t an isolated event. The iShares Expanded Tech-Software Sector ETF (IGV) registered a 3.5% decline on the identical trading day, retreating after accumulating gains exceeding 25% during the preceding month. Emerging apprehension regarding artificial intelligence disruption has triggered portfolio rebalancing away from software equities.
Figma’s share performance has struggled independent of broader market dynamics. FIG has depreciated 79% over the trailing twelve months, with current pricing hovering around $23.
Wall Street Revises Estimates Amid Continued Business Momentum
The analyst community has been recalibrating their forecasts. Stifel reduced its price objective to $25, highlighting artificial intelligence-related uncertainties. Piper Sandler lowered its target to $30, emphasizing margin compression risks. RBC Capital adjusted downward to $28, identifying valuation challenges. Oppenheimer continues to maintain a Perform rating.
Activist investor Findell Capital Management has independently pressured Figma to streamline operational efficiency and reassess board governance structures, particularly following Anthropic‘s introduction of a competitive design platform.
Notwithstanding the equity depreciation, Figma’s core business metrics remain strong. The company delivered 41% revenue growth totaling $1.16 billion while maintaining gross profit margins near 80%. First quarter results showed 46% year-over-year revenue acceleration, surpassing consensus estimates by $17.4 million. Company leadership attributed performance to seat count expansion and artificial intelligence technology adoption.
Analysts at InvestingPro project Figma will achieve profitability during the current fiscal year following recent operating losses.


