AI Tool Companies Now Have a Dedicated PR Agency Built for Their Market

Kooc Media, the specialist PR distribution agency with roots in crypto, fintech and iGaming, is expanding its focus to serve companies operating in the AI productivity tools and business automation software market. The agency is now taking on clients from across this sector, offering tailored PR packages that combine guaranteed media placements, fast turnaround and distribution through some of the most widely read business and technology platforms in the world.

The timing reflects where the market is heading. Businesses of all sizes are actively adopting AI tools to automate repetitive tasks, improve team output and reduce the time spent on processes that software can now handle. The companies building these tools — whether that is an AI note-taking app, a robotic process automation platform, an AI agent framework, an intelligent CRM integration or a full enterprise workflow automation suite — are competing in a market that is growing quickly but also getting noisier by the day.

Cutting through that noise requires more than a good product. It requires consistent, credible media coverage that puts a brand in front of buyers, investors and industry media at the right moments. Kooc Media is built to deliver exactly that.

Table of Contents

What Makes a PR Agency Right for AI Productivity Companies

Not every PR agency is a good fit for an AI productivity or automation software company. The sector has specific characteristics that generalist agencies often struggle with. The products are technical, the buyer journey is research-heavy, and the audiences range from individual users looking for productivity gains to enterprise IT teams evaluating automation platforms for organisation-wide deployment.

Writing a press release that works across all of those audiences takes real understanding of the product category. It means being able to explain what an AI agent actually does in a business context, why a particular automation integration matters to a finance team or an operations manager, and how a new AI tool compares to the existing approaches buyers are already familiar with.

Kooc Media’s editorial team writes this kind of content every day. The agency does not produce vague, hype-driven press releases that say a lot while communicating nothing. Every piece of content is written to be clear, informative and relevant to the specific audience it is intended to reach.

“The AI tools space is full of companies with genuinely useful products that are not getting the attention they deserve,” said Michelle De Gouveia, spokesperson for Kooc Media. “A lot of that comes down to communication. If you cannot explain clearly what your tool does and why someone should care, no amount of distribution will fix it. We solve both problems — we write the content and we make sure it reaches the right people.”

Guaranteed Placements and Global Distribution

Kooc Media’s distribution model gives clients two distinct layers of coverage. The first is guaranteed placement across Kooc Media’s own network of online publications, which includes Blockonomi, CoinCentral, MoneyCheck, Parameter, Beanstalk and Computing. These are established, actively maintained websites with real audiences in the technology, finance and business sectors. Placements here are confirmed, not promised — clients receive published articles with live links, not pitch attempts.

The complete network of Kooc Media’s owned media brands is listed at kooc.co.uk/sites.

The second layer is Kooc Media’s broader distribution network, which pushes content to hundreds of partner websites and thousands of syndicated outlets. For clients selecting premium packages, this distribution extends to some of the highest-authority names in global business and financial media. Press releases can reach platforms including Bloomberg, Business Insider, Benzinga, MarketWatch, USA Today and Dow Jones news feeds — giving AI companies the kind of third-party coverage that builds credibility with enterprise buyers and investors alike.

Same-day distribution is available as standard, meaning time-sensitive announcements go live quickly rather than sitting in a queue. All campaigns are backed by full reporting, with clients receiving direct links to every article published as part of their campaign.

AgentLocker: Free Directory Listing for Every Client

All Kooc Media PR clients receive a complimentary listing in AgentLocker.ai, the dedicated AI tools and agents directory owned and operated by Kooc Media. AgentLocker is designed specifically for people searching for AI productivity tools, automation platforms and AI agents — making it a highly targeted channel for software companies in this space.

The people using AgentLocker are not casual browsers. They are business owners, operations teams, developers and procurement managers actively researching AI solutions. A listing in the directory puts a client’s product in front of that audience on an ongoing basis, separate from and complementary to the media coverage generated through press release distribution.

This listing is provided to every PR client at no additional charge. It adds a persistent, searchable presence in a focused AI tools environment that continues to deliver visibility long after an individual campaign has run its course. For companies focused on building sustained discoverability in the AI productivity market, it is a practical and valuable benefit that most PR agencies simply cannot offer.

Built on Experience in Fast-Moving Industries

Kooc Media’s track record in high-pressure, fast-moving sectors informs everything about how it operates. The agency’s services for crypto and blockchain companies and iGaming and gambling operators are built on years of delivering campaigns where speed, accuracy and audience targeting are critical. That experience directly benefits clients coming from the AI productivity and automation sector.

The distribution channels are established, the editorial processes are refined and the reporting infrastructure is already in place. AI companies working with Kooc Media do not have to wait for an agency to get up to speed — they get access to a fully operational PR machine from day one.

About Kooc Media

Kooc Media is a UK-based specialist PR distribution agency founded in 2017. The agency serves clients across the crypto, fintech, AI, technology and iGaming industries through a network of owned media publications, partner distribution channels and global newswire syndication. Core services include press release writing, guaranteed article placements, sponsored content and detailed campaign reporting with live placement links.

Website: https://kooc.co.uk
AI Directory: https://agentlocker.a

✨ Limited Time Offer